Websites that turn visitors into conversations
A fast, mobile-first website in Arabic and English, written for the questions your customers actually ask, and connected to WhatsApp, bookings and your CRM.
In short
Point One designs and writes small, fast websites for businesses in Dubai, the UAE and Lebanon. Every page is built to do one job: get the visitor to message, book or call. The site is set up in your name, loads quickly on mobile, and is written so Google and AI assistants understand exactly what you do.
What we build
Pages that sell
Home, services, about and contact pages written by us around what your customers ask, not placeholder text waiting for copy.
Arabic and English
Right-to-left layout done properly, with captions and calls to action written for each language, not auto-translated.
WhatsApp and booking buttons
A WhatsApp button, a booking link and a call button on every page, so no visitor has to search for how to reach you.
Fast and mobile-first
Compressed images, no heavy themes, and a layout checked on a phone before anything else.
SEO and GEO foundations
Page titles, structured data, sitemap, llms.txt and your Google Business Profile linked, so search engines and AI assistants can read the site.
Handover in your name
Domain, hosting and the site account belong to you from day one. You can edit text and images yourself after launch.
How we work
Brief
One call about what the site must do, who it is for, and what happens when someone messages you.
Sitemap and copy
We agree the pages and write the words first; design follows the message, not the other way round.
Design and build
Desktop and mobile designed, built and reviewed on your phone before launch.
Launch and set-up
Domain connected, Google Search Console and analytics set up, and a round of fixes after launch.
What is included
A written brief and sitemap
The pages, their purpose and the one action each page should lead to, agreed before design starts.
Copywriting in Arabic and English
Headlines, service descriptions, FAQs and calls to action written for the UAE and Lebanon, in plain language.
Design and build, mobile first
A clean, fast layout with your logo and colours, checked on a phone at every step.
Integrations
WhatsApp, booking (Calendly or your system), forms that reach your inbox or CRM, and payment links where needed.
Search and AI readiness
Titles and descriptions, schema.org structured data, sitemap, robots and llms.txt, and your Google Business Profile linked to the site.
Launch and handover
Domain, hosting and analytics in your accounts, a short guide to editing the site, and fixes after launch.
Who it's for
How pricing works
A fixed project price, agreed before we start.
You get one written quote for the whole site. No hourly surprises, no package names: the quote lists each page, each integration and what copywriting is included.
What moves the price.
The number of pages, one language or two, and the integrations you need: booking, CRM, a product catalogue or payments. A five-page site in one language is the simplest version.
Hosting and domain are yours.
You pay the hosting and domain providers directly, in your own accounts, so nothing about your site depends on us.
Care plan optional.
After launch you can edit the site yourself. If you prefer, a small monthly care plan covers updates, new pages and SEO changes, quoted separately.
If your site needs rebuilding so that it can rank, the website is usually part of our SEO and GEO work, and we quote both together.
Questions,
answered
How long does a website take?+
A small website usually takes a few weeks from the first call, depending on how quickly content, photos and feedback arrive. We write the copy and send it for approval, design and build the pages, then review everything on a phone before launch.
Do you write the content?+
Yes. Every page is written by Point One around the questions your customers ask: what you do, where, for whom, and how to reach you. You review and approve each page before it goes live, and you can edit the text yourself after launch.
Can the site be in Arabic and English?+
Yes. We build bilingual sites with proper right-to-left layout for Arabic and separate copy for each language, not an automatic translation. Each language gets its own calls to action, so WhatsApp and booking buttons read naturally in both.
Will I be able to edit it myself?+
Yes. The site account is in your name, and we hand over a short guide for changing text, images and pages. Most clients make small updates themselves and ask us only for new pages or design changes.
Do you do SEO on the site?+
The SEO and GEO foundations are part of every build: page titles, structured data, sitemap, llms.txt, fast loading and a linked Google Business Profile. Ongoing SEO and GEO, with monthly content and AI visibility tracking, is a separate monthly service.
Do you build websites for businesses in Lebanon?+
Yes. We build sites for brands in Beirut and across Lebanon, usually in Arabic, English and sometimes French, with WhatsApp as the main contact channel because that is where Lebanese customers and the diaspora actually message.
More from Point One
Let's talk about your brand.
Message us on WhatsApp or book a free call. We work with businesses in Dubai, across the UAE and in Lebanon.
Let's make
your brand
hard to ignore.